Wine label design
Selecție Cotnari
Packaging and label work designed to make origin, taste, and recognition more immediate.
Case studies
Selected work carried over into the new architecture first.
The archive will later become CMS-driven. In tranche 1 the goal is to preserve proof, route intent, and editorial quality without dragging the old page-builder runtime into the new stack.
Migration note
Detailed write-ups are being restructured for the new case-study system.
TV commercial and brand strategy
Castel Mimi
A long-term brand partnership shaped around positioning, storytelling, and growth.
Product branding and identity design
Konfy
A retail brand identity designed to feel immediate, usable, and commercially distinctive.
Brand strategy and visual identity
Urbest
A SaaS brand reframed for clarity, market signal, and product-facing consistency.
Naming and product branding
BCR Acasă Plus
Naming and communication work built to make the offer clearer and easier to remember.
Visual identity
Women with Vision
Identity work designed to give the initiative a stronger public voice and recognisable presence.
Food label consultancy and consumer research
Label. Origin. Taste.
A packaging-led consultancy engagement built on research, clarity, and buying context.